What were you doing previously and what inspired you to launch your company?

I have been a technologist my entire career and love building products and solutions. Ultramatics,  my first company, became a leading IBM Healthcare partner where we implemented large-scale enterprise health solutions for companies such as several Blue Cross Blue Shield organizations, Healthways, Cigna, Healthplan Services, and more. As I was contemplating the next innings in my professional career, I was inspired to launch Constellation4 Health due to my experiences with healthcare from many angles: My personal health, my family’s health, as an employer providing healthcare benefits, and as a technology solution provider to the healthcare industry.

What pain point is your company solving? What gets you excited to go to work every day?

Healthcare is broken and unsustainable!  Patients are tired of surprise bills; healthcare providers are burned out due to a focus on paperwork over care and Health Insurance companies are spending excessively with no results.

Our mission to positively impact patient outcomes is very personal to our team and me.

I personally experienced surprise bills while in the hospital with Covid, and the average person pays an additional $750 in out-of-network costs each year. I also experienced major problems with access to care while being a caretaker for several family members. Almost everyone I speak to has similar stories of caring for loved ones and the frustration that comes with being a caretaker.

I have unique insights into how payer-provider collaboration works and the frictions thereof impacting patient outcomes. While policies and regulations can only address systemic issues, there is a tremendous opportunity to reimagine payer-provider experiences.

We offer four key solutions in the Healthcare industry: Provider Data Management, Healthcare Analytics and Provider Network Management to Health Insurance Companies and Referral Management to Healthcare Providers.

What makes me excited to go to work every day are the people I get to work with, partners I get to grow with, products I get to help create, and the challenge of building the company.

Name the biggest challenge you faced in the process of launching the company. How did you overcome it?

Covid-19 hit one month after officially launching the company.  We had to reinvent the startup culture, focus on products & solutions, market fit, mission, and team-building with a pandemic going around. While remote working was not new, the sudden quarantine restrictions and 100% remote in an early-stage company brought its challenges.

We overcame these challenges because of our incredible team who persevered through every curveball that was thrown our way (including severe quarantine restrictions and the rapid spread of Covid). We were fortunate to have a great customer in Argus Dental and Vision who took an interest in our vision and partnered with us.

Where do you see your company headed next?

We have been fortunate to grow to this point without raising any outside capital.  Now that we are gaining traction with our solutions and team, we are further investing in our people, partnerships, and products for scale.  We plan on raising a pre-seed round in Q4 of this year with strategic investors to help catalyze our velocity.

We are proud to be a Salesforce ISV, Consulting, and AppExchange partner and building on this relationship along with our other Strategic Partners is key to continued sales growth.

There are a few key roles we also need to hire for including a CTO, sales, etc.

Give us a tactical piece of advice that you'd share with another founder just starting out.

Sales can cure many illnesses.  Laser focus on finding product-market fit in rapid fashion.

With that being said, mission, culture, and core values are just as important as revenue. Embodying and implementing them is even more of a challenge while operating entirely remotely. Income is needed to realize this goal. Balancing between them is a tough act!

Build a group of Advisors and coaches who will challenge you, hold you accountable and provide strategic direction.  We have an incredible Advisory Board, leverage Embarc’s group of Executive Advisors, and also are a customer of Gartner’s who is validating our solutions.

Why Tampa Bay?

I moved to Tampa Bay in 1997 and originally planned to be here for one year.  I found Tampa Bay to be the perfect place to raise a family while building a company.  Fast forward 25 years, it is fascinating to be here with what is happening in Tampa and St Pete’s technology ecosystem. Tampa Bay is now home and I am blessed to be connected with some great people here and contributing back to the community.

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What were you doing previously and what inspired you to launch your company?

I come from a sales background, prior to this I was working with IBM. Early on in my career, I noticed that it's become increasingly difficult to make meaningful connections with those around us, people seem to be lacking a sense of belonging, a sense of community. That's where the inspiration for the business came from, we are driven by our passion for building community and bringing people together.

What pain point is your company solving? What gets you excited to go to work every day?

The pain point that we solve is that Community Managers have no insights or analytics into their community because their tools are scattered across many different platforms.

What gets us excited to come to work every day is seeing the impact our analytics have on the communities we work with. Seeing Community Managers test out new ideas and strategies, drive engagement, and track their success keeps us motivated 🙏

Name the biggest challenge you faced in the process of launching the company. How did you overcome it?

Community is such a new concept, I saw this emerging trend over three years ago but it wasn't as popular as it is now, so people would often struggle to understand what community means and how to build one. We overcame this challenge by honing in on our communications, not just in our pitches but everywhere - from internal team meetings to external sales calls. We believe that every company should have access to community-building tools, resources, and knowledge. Part of that means educating people on how a community is defined and how to build one.

Where do you see your company headed next?

We see ourselves fulfilling the vision - providing insights and analytics to every company, across every community use case, for every tool that they use. This means providing guides, how-to's, blog content, and general strategy around community building. Keep your eyes peeled for our upcoming content.

Give us a tactical piece of advice that you'd share with another founder just starting out.

Never stop speaking to your customers. When you're first starting out, your community is all you have.

Why Tampa Bay?

Tampa Bay wasn't even on our radar when we first started looking to relocate, but the supportive community is really what drew us in. Tampa's focus on growth in tech and support for early-stage founders is incredibly unique, once we set foot here - we decided to stay.

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What were you doing previously and what inspired you to launch your company?

I was part of the teams behind two venture-backed startups (one YC and one Rocket Internet), I helped lead the international expansion of Groupon throughout Asia and prior to Sensie.

I was the lead for a corporate venture innovation lab that helped build a biometric payment solution for a cruise line in Miami, enabling travelers to transact in the blink of an eye. I advise and helped start Riseupventures.org. teaching mindfulness and entrepreneurship to youthful offenders in the Miami prison system. I’m a meditation and yoga practitioner for over 15years.

What pain point is your company solving? What gets you excited to go to work every day?

We help creatives and entrepreneurs get unstuck, stay unstuck and access flow, and live a life they love. We’re helping to blow apart the narrative that you have to trade your life and health in order to build a startup. There is a better way and we’re exploring what it looks like - join us!

Our vision is a world of happier, healthier people creating beautiful products, services, and art that help expand human flourishing.

I’m stoked to wake up every day and work on a personal problem that I faced that is meaningful to me.

Name the biggest challenge you faced in the process of launching the company. How did you overcome it?

Staying unstuck and inflow prior to having Sensie fully built. We overcame it through a family-style team dynamic, openly sharing our truth and where we were stuck and supporting each other through clearing it. Really focusing on team > individual dynamics, we’re all in this together. Also invested heavily in coaches and my yoga and meditation practice.

Where do you see your company headed next?

1 billion people that are happier, healthier, and creating the life they want to live

Motion-based biomarkers for cognitive and emotional wellbeing - measuring the ability to stay healthy, so many illnesses and disease are preventable when we understand our health.

Give us a tactical piece of advice that you'd share with another founder just starting out.

When taking advice be clear on the questions you are asking and who the right audience is that should be answering, this helps clear the noise of everyone wanting to give you advice, brings peace of mind and clarity on how to proceed.

Why Tampa Bay?

My wife is from here, we moved here 2 years ago as we were having our second child and wanted to be close to her family. Tampa Bay is a great place to raise a family and build a company!

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